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TWEETS BEATS
BY DELL

music digital activation

​During the 3-hour broadcast, we tracked real-time tweets about the Billboard Music Awards, wrote and produced custom songs inspired by each one, and responded through music to showcase Dell’s CinemaSound feature.

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Agency: Young & Rubicam Miami (Y&R Miami)

Client: Dell | Brasil
Creative Director: Marlon Zanatti

Sr. Copy Writer: Felipe Dornelas

Art Director: Jose "Gordo" Ibanez

Jr. Copy Writer: Mariana Junger

Jr. Art Director: Carol Levy

Production Company: Sonido

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